All posts by swiftadmin

“Swift Fine Foods” secures further listing with Iceland

We are delighted to announce that following on from our listing in NI with Iceland we have secured a further listing for our Perfect Plate range within the “food warehouse” stores in Iceland UK. This is a huge opportunity for Swift and we hope to build on this listing in the future. Iceland are driving the quality agenda within the frozen category and they see Swift a key partner to drive a premium offer.

Click here for more information.


Swift Fine Foods spend the day with Harris’s SuperValu

Swift Fine Foods spend the day with Harris’s SuperValu, Balleborough, Co. Cavan who won the title of ‘Small SuperValu Store of the Year’.

Swift Fine Foods went along on Thursday the 16th of March 2017 to help the staff with setting up their Hot Food Counter. Harris of Bailiebrough is now stocking our Food to go products and our Chefs Cuisine meals.

Eammon Walsh founder and Director of Swift fine foods took the reins and showed Lorraine the Owner, Mary and the staff in the Deli how they can effectively use our products and deliver lunches which are the same standard and class as award winning restaurants

Mr Walsh has extensive experience as a restaurateur and hospitality catering. Eammon Walsh now runs and oversees all the catering for Bord Bia at the trade shows both here in Ireland and Internationally.

Rebecca Kirkwood of Swift Fine foods came along to co-ordinate the whole Event.

Rebecca who works in sales for Swift Fine Foods states “putting on a successful food demo is a little like throwing a party. Wise decisions and careful planning on your part allow your customers of the store to enjoy a pleasing, seemingly seamless experience.

Valerie Howe who has over 10 years of Experience of sampling across Ireland commented on the great reactions she was getting from Customers tasting the Chef’s Cuisine meals and had bought the meals in the past.

 

Swift Fine Foods Ltd Officially joins the BFFF

The British Frozen Food Federation was established to promote & protect the frozen food sector and is made up of members from wholesale, retail, import & export and a wide range of producers.

It facilitates exchanges among participants in this market and initiates promotional campaigns aimed at the public.

The frozen food sector’s potential is huge : “The frozen food market in Great Britain today totals £8 billion 8.5 billion €) and is growing at a 6.3% annual rate ”, BFFF Chairman Brian Young said, quoting recent figures from TNS Worldpanel (Quick Frozen Foods International, October 2016).

Eddie Warke of Swift Fine Foods says Freezing is still one of the simplest ways to keep food fresh and free from preservatives, and the industry has done a great job portraying this to the public.

Swift fine Foods are working with companies in Europe and having a frozen retail and food service product makes transport and shelf life in Europe more workable.

Eddie Warke National Accounts Manager at Swift Fine foods was delighted to be invited be a member of BFFF and stated such important growth is driving innovation and new product development in an unprecedented manner, giving birth to a new generation of premium frozen products.

Launching Soon – Swift Cuisine

SWIFT_NPD

We are delighted to announce the launch of their premium range “Swift Cuisine” which is due in stores across Ireland and the UK from the 6th of June. These delicious meals have been developed by our NPD manager David Cogan with the influence and guidance of Ross Lewis who is the proprietor of the Michelin star restaurant “Chapter One” Located on Parnell Sq in Dublin city centre. We feel we have achieved truly restaurant quality meals which can be enjoyed at home, we use the best ingredients including premium aged Irish beef to present our Daube of Beef and our Irish Beef Stew. These meals are a convenient meal solution for an excellent dine at home experience.

For more information contact martin@swiftfinefoods.com or call 00353429745435

Swift Fine Foods supports cycle against suicide

We had the great pleasure of supplying and serving over 1,000 lunches to all participants and volunteers for the “cycle against suicide” lunch stop at St Fanahan’s College in Mitchlestown Co Cork. We would like to thank to all the volunteers for their help on the day and would like to congratulate the staff and students of the college for organising a brilliant event!

Swift Support Musgraves NI Race Day

Swift Fine Foods went racing with Musgraves Northern Ireland at this years Race Day in Lisburn’s Maze Race Coarse. As always the event was widely supported by Musgraves Supervalu, Centra and Mace retailers. As a key sponsor, we were delighted to give something back following the fantastic support the Musgraves retailers have given us this year. To top it all, the lads picked the winner of the last race, so a great day was had by all.

Swift Fine Foods win at Great Taste Awards

We received brilliant news this week with the announcement that our Roast Turkey and Ham meal and also our Bacon and Cabbage meal received a 1 star great taste award from the Guild of Fine Food.

Great Taste is simply about taste, not clever branding or smart packaging. Judges are presented with a spoonful of jam, a pie, a slice of salami, or a cup of espresso, with no wrappings, jars or marks – and they taste, confer and re-taste

Judged by over 400 of the most demanding palates belonging to food critics, chefs, cooks, members of the Women’s Institute, producers and a host of food writers and journalists, Great Taste is widely acknowledged as the most respected food accreditation scheme for artisan and speciality food producers. In the words of highly regarded restaurant and food critic Charles Campion, “Great Taste is the only food award worth having”. When a product wears a Great Taste label it carries a badge of honour but more importantly, the Great Taste logo is a signpost to a wonderful tasting product.

We are delighted with this news and keep a look for our new sleeves that will soon be launched carrying the award.

Swift Fine Foods signs €1m deal with Tesco

Swift Fine Foods were featured in an article on the Business & Leadership website. The following is transcribed from the Business & Leadership website:

A Co Monaghan food company, Swift Fine Foods, is creating ten jobs thanks to a new €1m deal with Tesco.

First listed by Tesco Ireland in October 2012 under its Chef Cuisine branding, Swift Fine Foods now has 20 ready handmade meal products stocked in 100 Tesco stores across Ireland.

Swift Fine Foods was previously part of the 2012 Tesco/Bord Bia Supplier Development Programme and the ongoing link-up with Tesco supports a total of 100 jobs at the company based in Castleblaney.

Owner Robert McElwaine said:  “A big focus for us from the start has been ensuring that the quality credentials of our food were clear to potential customers.

“We knew we had a quality product that could fill a gap in the retail market.  We also knew that certain quality credentials had to be met.  Tesco has recognised the level of quality in our offering, and building on our selection to participate in the 2012 Tesco/Bord Bia Supplier Development Programme, our partnership with Tesco has strengthened from there.”

Click here to read the full article “Swift Fine Foods in Co Monaghan signs €1m deal with Tesco” on the Business & Leadership website.